Selling your property raises a number of very important issues you need to consider. Addressing these correctly will have a significant impact on the amount you receive from the sale of your property.
Ask your agent to provide you with an accurate Comparative Market Analysis, which compares property to other similar properties that have recently Sold, and that are for sale. This is the only way to accurately determine what your market value is.
Don't list with the agent that just promises you the highest price. This means nothing and is an unethical way for an agent to secure your listing, only to dissapoint you later. It is the Market that determines the market value, not the agent.
To achieve the maximum market value it's imperative your property receives a comprehensive, written, guaranteed Marketing Plan. Don't fall for empty promises. Ask your agent to provide you with such a written marketing plan and make sure you are comfortable your property will be exposed to attract the best buyers in the market.
Poor service will cost you dearly. A written service promise gives you the peace of mind that the levels of communication and feedback will keep you fully informed. Don't believe empty promises. Make sure it's in writing.
One size does not fit all. Make sure you pay a fee that is fair, and relates to the marketing and service your agent will deliver. At Harcourts we have a number of different selling and marketing packages that give you the flexibility to choose a product that suits your pocket and your needs.
There are many agents to choose from. All agents are not equal. Choose an agent who:
Ultimately, as a Seller, your decision will have a significant impact on the result you achieve, and the experience you have.